ASICS
Kenzen (ASICS Ventures pitch program)
Ann Arbor, United States
About ASICS
ASICS is a Japanese sportswear and athletic equipment company.
How ASICS works with startups
Kenzen is ASICS Ventures' annual startup pitch competition; six finalists pitch across four experience categories, with all finalists gaining direct access to the ASICS ecosystem. The grand-prize winner is prioritized for discussions on a commercial pilot with an ASICS business unit, with mentoring support from an external innovation partner.
Source: corp.asics.com
Areas of interest
- Sports and fitness technology
Open calls
Kenzen 2026 applications open June 2, 2026, close July 30, 2026; finalists announced Aug 31, 2026; pitch event Oct 22, 2026
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